Globe, Kroma, to boost efforts against content piracy


GLOBE Telecom, Inc. and its digital entertainment arm, Kroma Entertainment, will continue its partnership with Asia Video Industry Association (AVIA) to fight illegal streaming and downloading of pirated content in the Philippines.

“Rampant online piracy is a lingering problem, posing a danger to the viability of businesses and the livelihood of content creators, and also exposing users to malware and other online threats,” Globe Chief Information Security Officer Anton Reynaldo M. Bonifacio said in a press release on Monday.

The Ayala-led telco said that the country needs to strengthen and revise the intellectual property code to fight content piracy.

“As a member of AVIA’s Coalition Against Piracy (CAP), Globe supported the organization’s recent Digital Piracy Summit, which highlighted the need to revise the country’s Intellectual Property (IP) Code through proposed House Bill No. 0799,” Globe said.

The legislation gives the IP code of the Philippines greater regulatory powers against online piracy.

“Proposed amendments will empower regulators with ‘permanent blocking orders, takedown orders, cease-and-desist or disable access orders’ against offenders,” Globe said.

Jil Bausa-Go, head of Kroma’s broadcast and publishing, said that piracy remains a threat in the content creation industry given that the internet is accessible to almost everyone.

“We have numerous creators and stakeholders in Kroma whose livelihood depends on how effective the laws against digital piracy are. So, we strongly support legislation that will institutionalize the blocking of pirated sites,” Ms. Bausa-Go said.

Globe’s anti-piracy initiatives are in line with its commitment to the United Nations Sustainable Development Goals, which underscores the role of infrastructure and innovation in development.

On Monday, shares in Globe closed 1.04% higher at P2,140 apiece. — Ashley Erika O. Jose

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Most Popular

Your daily news source covering investing ideas, market stocks, business, retirement tips from Wall St. to Silicon Valley.

Disclaimer:, its managers, its employees, and assigns (collectively "The Company") do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice.
The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

Copyright © 2021 TheProficientInvestor. All Rights Reserved.

To Top